meimei88 Posted February 15, 2007 Share Posted February 15, 2007 Morning everyone - not sure if this has already been posted.. have done a qiuck search of the forums and couldn't find it.. so here it is.. an article from back in December 06 http://www.timesonline.co.uk/tol/newspapers/sunday_times/style/article648242.ece Sorry if it has already!! From The Sunday Times December 03, 2006 Oh, Mika, you're so fine If you havenÃ¢â‚¬â„¢t heard of him yet, donÃ¢â‚¬â„¢t worry - you will soon. Mika is Paul SmithÃ¢â‚¬â„¢s global face of 2007, and pop superstardom is just around the corner. Johnny Davis meets him His public may not know it yet, but Mika, a 23-year-old Lebanese Londoner, is BritainÃ¢â‚¬â„¢s brightest new pop star. Ã¢â‚¬Å“The response IÃ¢â‚¬â„¢m getting is amazing,Ã¢â‚¬Â he says, somewhat immodestly for a man who has yet to sell a CD. Ã¢â‚¬Å“But IÃ¢â‚¬â„¢m not surprised. IÃ¢â‚¬â„¢ve been planning this all my life.Ã¢â‚¬Â Mika releases his first album of knowing agit-pop only in February, but on MySpace, there is a fever of expectation not witnessed since just before Lily Allen made it big. His on-stage charisma is such that comparisons are being made to Freddie Mercury. Last year, he scooped record deals on both sides of the Atlantic, and he has just been chosen as the extremely pretty face of Paul SmithÃ¢â‚¬â„¢s 2007 global ad campaign. In America, he has been picked up by Tommy Mottola, former mentor to Mariah Carey and one of the music industryÃ¢â‚¬â„¢s most respected players. Ã¢â‚¬Å“In greatness, he could achieve what Bowie or Robbie or Elton has achieved,Ã¢â‚¬Â Mottola says. Ã¢â‚¬Å“HeÃ¢â‚¬â„¢s in the league of those gentlemen.Ã¢â‚¬Â Indeed, there is something almost surreal about the certainty of MikaÃ¢â‚¬â„¢s fame. Today, wearing flared jeans and pointy tan shoes, he is the lunchtime guest on BBC LondonÃ¢â‚¬â„¢s light-entertainment programme. He thunders his way through Billy Brown, about a man who abandons his family to embark on a gay affair. Ã¢â‚¬Å“Well, a song about a man abandoning his family for another man. I donÃ¢â‚¬â„¢t think thatÃ¢â‚¬â„¢s been done too many times on national radio before,Ã¢â‚¬Â he says. Mika is all about doing things that havenÃ¢â‚¬â„¢t been done too many times before. HeÃ¢â‚¬â„¢s a trained opera singer, and gave his first public performance at the Royal Opera House aged 11. And heÃ¢â‚¬â„¢s got the sort of beauty Ã¢â‚¬â€ the sculpted face and tumbling locks of a Michelangelo figure Ã¢â‚¬â€ that will have middle-aged women queuing up to mother him, and their daughters wanting to, well, go shopping with him. But itÃ¢â‚¬â„¢s there that the similarities with the pop-opera band Il Divo end. When fame finally hits, it will be because there is only one Mika. His style of stage artistry arrives with immaculate timing, as the British public is buying Scissor Sisters albums by the barrel-load and finding room for flamboyant acts such as Rufus Wainwright. Ã¢â‚¬Å“IÃ¢â‚¬â„¢m far more anarchic than any band in Camden right now,Ã¢â‚¬Â he says. Ã¢â‚¬Å“And people are gagging for it. ItÃ¢â‚¬â„¢s a reaction to overcorporate 1990s pop and the snobbery of the indie scene.Ã¢â‚¬Â HeÃ¢â‚¬â„¢s right. Not since the 1980s, when Pet Shop Boys, Frankie Goes to Hollywood and Kate Bush were in the charts, has pop had such creative potential. Now, with acts such as the harp-playing singer-songwriter Patrick Wolf, the Sao Paulo art/design/ dance band CSS and the Gossip (the Arkansas three-piece whose lead singer, Beth Ditto, is a large lesbian with an inclination towards slipping off her clothes on stage and holding forth on gay marriage), a new wave of young musicians is reinventing the genre. The young songwriters and performers who make up this countercultural pop movement are a far more grass-roots bunch than the Identikit, manufactured bands that have defined the industry over the past decade. Styled up to the max Ã¢â‚¬â€ think pop socks and wife-beaters for CSS, hot pants for the 15-stone Ditto, who has just topped the NMEÃ¢â‚¬â„¢s cool list, and an extraordinary confection of silver lamÃƒÂ© and fluoro sportswear by the avant-garde east-London fashion designer Cassette Playa for Wolf Ã¢â‚¬â€ they see as anathema the notion of doing anything anyoneÃ¢â‚¬â„¢s way but their own. Full to the brim with ironic knowingness, they are here to remind us that the sort of vapid pop by numbers offered up by television talent contests and cynical music impresarios isnÃ¢â‚¬â„¢t the only kind there is. And they are nothing if not sure of their own minds. One record-company suit, misguided enough to attempt to mould Mika into Ã¢â‚¬Å“the new Craig DavidÃ¢â‚¬Â, even inspired a song on his album. Ã¢â‚¬Å“Should I bend over?Ã¢â‚¬Â he asks on Grace Kelly, in protest at the idea of being in any way moulded. Another track, Big Girl (You Are Beautiful), is a broadside against size-zero foolishness. There is a awareness to his songs that earlier generations of pop rebels didnÃ¢â‚¬â„¢t have. They are savvy about the marketing machine, wily about the mechanics and pitfalls of celebrity. Ã¢â‚¬Å“IÃ¢â‚¬â„¢m delighted if people take that idea from what I do,Ã¢â‚¬Â Mika says. Ã¢â‚¬Å“But I detach myself from politics or any kind of particular angle. Who I am isnÃ¢â‚¬â„¢t important.Ã¢â‚¬Â Mostly, however what he and his peers really, really are is ambitious. Mika began bagging commercial work, packaging up demo cassettes and hitting the phones, from the age of 11. Ã¢â‚¬Å“Important people would take my calls simply because I was a kid. My mum had no idea.Ã¢â‚¬Â Thus, the young Mika ended up singing on adverts for Wrigley chewing gum and the Kuwaiti Danish Dairy Co, and providing British Airways with in-flight music. MikaÃ¢â‚¬â„¢s still got it covered. His name is a single-word, global-fame-friendly brand that will be easy to say in 15 languages. Ã¢â‚¬Å“Well, thereÃ¢â‚¬â„¢s no need to tell you my surname,Ã¢â‚¬Â he says. Ã¢â‚¬Å“My name is unisex. One size fits all. IÃ¢â‚¬â„¢m the Yohji Yamamoto of names. Ã¢â‚¬Å“Actually,Ã¢â‚¬Â he adds, Ã¢â‚¬Å“my favourite boyÃ¢â‚¬â„¢s name is Alice. If I have a son, IÃ¢â‚¬â„¢ll call him Alice.Ã¢â‚¬Â And why not? Link to comment Share on other sites More sharing options...
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