Yep, that's indeed what it looks like.
He's done everything for the world to get to know him. And that worked. We know him, well, his music.
As for the fame... that's indeed a whole different story. For someone who was once hated and bullied by so many people, it must be strange and maybe even terrifying to be so loved suddenly.
The only place were he seems at ease (well, apart from when he's with friend, family ofcourse) is when he's on stage. And also when he's with fans (I think)
I think he just underestimated the impact of fame on his personal life!